Discover how UpcomingEvents.com leverages Recess to deliver premium brand experiences to beer enthusiasts across 21 locations, generating incremental revenue with zero operational burden.
Expand Your Partnership
See how premium products are being sampled at your current properties across the country.
Surprise your members with free premium products they'll love—while Recess handles all the logistics. You distribute samples, they light up, you earn revenue.
We've successfully executed 5+ campaigns across 21 UpcomingEvents.com locations—with consistent quality, timing, and results every time.
UpcomingEvents.com earns incremental revenue on every campaign with zero upfront costs, no inventory liability, and no operational overhead for your teams.
From brand coordination to product delivery and reporting, Recess handles every detail. Your team simply places products and watches beer enthusiasts engage.
UpcomingEvents.com approves every brand and campaign before activation. Nothing enters your beer festivals without your explicit sign-off—protecting your brand integrity.
Connect your beer enthusiasts with leading wellness, nutrition, and lifestyle brands actively seeking partnerships with beer festivals like UpcomingEvents.com.
Become part of 10,000+ venues partnering with Recess to transform how brands connect with consumers in real-world spaces.
Launch your first sampling campaign in days, not months.
Create and list your profile in under 5 minutes. 100% free to join and no obligations.
We connect you with brands looking to reach your specific beer enthusiasts. You review and approve every campaign.
Products ship directly to your beer festival and surprise and delight your community.
Get paid for every sample distributed to your beer enthusiasts after completion of event.
Real feedback from venues partnering with Recess
The activation we hosted for a natural supplement company felt really aligned with our community values, and that authenticity made all the difference. Our members appreciated the thoughtful brand fit, and the event sparked so many conversations about health and wellness. It added a unique dimension to our studio beyond just classes.
The activations we've hosted here have created this wonderful sense of community in our space. A natural skincare brand recently sampled their line during our member appreciation week, and it sparked so many conversations. Beyond the obvious benefits of new faces walking through our doors, these events have given our members something extra to look forward to each month.
We've found that product sampling activations are perfect for our venue because they attract exactly the demographic we want to reach. Last month's craft beverage sampling generated incredible buzz on social media, drove rental inquiries for other events, and even led to a new vendor partnership. UpcomingEvents.com made the whole process seamless from initial contact to execution.