Trusted by 500+ CPG Brands

Reach Students Where They Study

Connect your brand to high-value consumers at university housing complexes nationwide. Turnkey sampling activations that drive measurable retail sales—powered by data from Walmart, Kroger, and 6,000+ top retailers.

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University Housing brand activation
5.2M+
Samples Distributed
3.2M+
Consumer Reach
2.7K+
University housing complexes
62.95%+
Avg Engagement Rate

Trusted by Leading Brands

Liquid I.V.
Red Bull
Clif Bar
KIND
Kraft Heinz
Anheuser-Busch
La Croix
GT's Kombucha

Drive Measurable Retail Growth

Everything you need to reach consumers, measure impact, and scale product sampling nationwide.

High-Intent Consumer Moments

Reach students during the college experience—when they're most receptive to discovering products that fit their lifestyle. University housing complexes deliver engaged consumers actively seeking brands like yours.

Retailer-Integrated Targeting

Leverage shopper data from Walmart, Kroger, Target, and 6,000+ retailers to target consumers who shop at your priority retail partners. Activate experiential media as part of your retail media strategy.

Turnkey Execution

From geo-targeting to fulfillment to reporting—we handle everything. Input your sampling capacity and brand requirements, and we'll match you with university housing complexes that fit your target criteria.

Omnichannel Amplification

Every activation combines in-person sampling with digital amplification through partner social and email channels. Drive engagement beyond the university housing complex to build lasting brand connections.

Measurable Retail Impact

Directly attribute each activation to retail sales. Measure brand awareness, purchase intent, and consumer feedback with reporting designed to tie sampling to revenue impact at your target retailers.

Scale Across Markets

Access thousands of university housing complexes nationwide. Use geo-targeting and demographic filters to zero in on your priority markets and deploy products at scale.

How It Works

Launch targeted sampling campaigns in three simple steps.

1

Target Your Audience

Use geo-targeting tools and retailer shopper data to find university housing complexes with the highest concentration of your target consumers and priority retail shoppers.

2

Launch Turnkey Activations

Input your sampling capacity and brand requirements. We match you with university housing complexes that fit your criteria and handle all logistics—from fulfillment to execution.

3

Measure Retail Impact

Track brand awareness, purchase intent, and consumer feedback. Attribute each activation directly to retail sales at your target retailers.

Brand Success Stories

See what brands achieved at University Housing

I noticed that most residents went for the Jalapeño Mac & Cheese, which was definitely the crowd favorite. When I mentioned all three flavors, almost everyone chose that one, while the Ranch and Plant-Based options were not as popular. It seems that plant-based products do not appeal to as many college students. However, the microwavable Mac & Cheese itself was a big hit since it is quick, convenient, and perfect for busy student lifestyles.

HU

Hudson Lofts

Brand Partner

Seemed like the item was not well known by the residents. When mentioned on site this was free to them, they had questions as to what it was. I enjoyed this product 10+ years ago while in college so personally excited to see it being brought to their attention. After telling them what it was, they still took it.

TA

Tailwind Management, Inc.

Brand Partner

Residents who participated in the 1st Peace Tea sample event were eager to participate a 2nd time

CA

Campus Apartments

Brand Partner

SOCIAL PROOF

University Housing in Action

See what's happening at university housing complexes across the country

Alka-Seltzer
Campus Commandos
Alka-Seltzer

Frequently Asked Questions

How much does it cost?
Pricing is flexible and based on campaign scope—including the number of samples, venues, and markets. We provide a detailed proposal before any campaign begins. There are no hidden fees or long-term commitments.
What's the minimum campaign size?
There's no strict minimum, but we recommend starting with at least 500 samples across multiple venues to generate meaningful data. Most brands start with a pilot market and scale from there.
How do you target the right consumers?
We use geo-targeting, demographic filtering, and retailer shopper data from Walmart, Kroger, Target, and 6,000+ retailers to match your brand with university housing complexes that index highest for your target consumers.
How do you measure retail impact?
Our reporting connects each sampling activation to purchase behavior at your priority retailers. Track brand awareness, purchase intent, and retail sales lift with attribution designed for CPG brands.