Connect your brand to high-value consumers at endurance races nationwide. Turnkey sampling activations that drive measurable retail sales—powered by data from Walmart, Kroger, and 6,000+ top retailers.
Book a Demo
See how brands activate at endurance races nationwide.
Everything you need to reach consumers, measure impact, and scale product sampling nationwide.
Reach athletes during the finish line—when they're most receptive to discovering products that fit their lifestyle. Endurance races deliver engaged consumers actively seeking brands like yours.
Leverage shopper data from Walmart, Kroger, Target, and 6,000+ retailers to target consumers who shop at your priority retail partners. Activate experiential media as part of your retail media strategy.
From geo-targeting to fulfillment to reporting—we handle everything. Input your sampling capacity and brand requirements, and we'll match you with endurance races that fit your target criteria.
Every activation combines in-person sampling with digital amplification through partner social and email channels. Drive engagement beyond the endurance race to build lasting brand connections.
Directly attribute each activation to retail sales. Measure brand awareness, purchase intent, and consumer feedback with reporting designed to tie sampling to revenue impact at your target retailers.
Access thousands of endurance races nationwide. Use geo-targeting and demographic filters to zero in on your priority markets and deploy products at scale.
Launch targeted sampling campaigns in three simple steps.
Use geo-targeting tools and retailer shopper data to find endurance races with the highest concentration of your target consumers and priority retail shoppers.
Input your sampling capacity and brand requirements. We match you with endurance races that fit your criteria and handle all logistics—from fulfillment to execution.
Track brand awareness, purchase intent, and consumer feedback. Attribute each activation directly to retail sales at your target retailers.
See what brands achieved at Endurance Race
La Colombe booth was probably the hottest area in the whole Finish Fest. Every time I walked by, there was a long line of people waiting to get a can. Also overheard several attendees talking about how good they thought the product was. Overall, the reception for La Colombe was about as good as it could get!
A lot of good comments about the Goodles! Some said they were going to try it as soon as they got back home from picking up their packet. One from the picture couldn't wait to try it as you can see! It was a wonderful additional item we could add to runner's race packets.
Athletes commented that they had to do a double take when they saw it was half the carbs. Most people asked if this was gluten free.
See what's happening at endurance races across the country