Connect your brand to high-value consumers at 5K runs nationwide. Turnkey sampling activations that drive measurable retail sales—powered by data from Walmart, Kroger, and 6,000+ top retailers.
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See how brands activate at 5K runs nationwide.
Everything you need to reach consumers, measure impact, and scale product sampling nationwide.
Reach runners during race day—when they're most receptive to discovering products that fit their lifestyle. 5k runs deliver engaged consumers actively seeking brands like yours.
Leverage shopper data from Walmart, Kroger, Target, and 6,000+ retailers to target consumers who shop at your priority retail partners. Activate experiential media as part of your retail media strategy.
From geo-targeting to fulfillment to reporting—we handle everything. Input your sampling capacity and brand requirements, and we'll match you with 5K runs that fit your target criteria.
Every activation combines in-person sampling with digital amplification through partner social and email channels. Drive engagement beyond the 5K run to build lasting brand connections.
Directly attribute each activation to retail sales. Measure brand awareness, purchase intent, and consumer feedback with reporting designed to tie sampling to revenue impact at your target retailers.
Access thousands of 5K runs nationwide. Use geo-targeting and demographic filters to zero in on your priority markets and deploy products at scale.
Launch targeted sampling campaigns in three simple steps.
Use geo-targeting tools and retailer shopper data to find 5K runs with the highest concentration of your target consumers and priority retail shoppers.
Input your sampling capacity and brand requirements. We match you with 5K runs that fit your criteria and handle all logistics—from fulfillment to execution.
Track brand awareness, purchase intent, and consumer feedback. Attribute each activation directly to retail sales at your target retailers.
See what brands achieved at 5K Run
They love the brand, great coffee, thanks for giving this out.
People were excited to try it, very few had heard of the product before. Some people declined the offer so a few people were given an extra sample to make sure none of them went to waste.
Great tasting light beer.