Trusted by 500+ CPG Brands

Sample at Varsity Campus with Recess

Reach 0++ audience across 1 Varsity Campus locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.

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Varsity Campus product sampling
924+
Samples at Varsity Campus
0+
Consumer Reach
1
Varsity Campus Locations
0%
Avg Engagement Rate

Trusted by Leading Brands

Liquid I.V.
Red Bull
Clif Bar
KIND
Kraft Heinz
Anheuser-Busch
La Croix
GT's Kombucha

Reach Consumers Where They Visit

Varsity Campus locations deliver engaged audience in premium, brand-safe environments.

Audience

Reach audience during . Varsity Campus's 0++ audience are —making them ideal for brands in .

Premium Brand Environment

Varsity Campus is a trusted destination for audience. Your brand appears alongside a curated experience, not in a cluttered retail aisle.

Retailer Shopper Targeting

Target Varsity Campus locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with Varsity Campus locations most likely to drive sales at your target stores.

Turnkey at Scale

Activate 1 Varsity Campus locations with a single campaign. We handle fulfillment, coordination with Varsity Campus teams, and execution—you just approve and ship product.

Omnichannel Amplification

Every activation includes digital touchpoints through Varsity Campus's member communications—email, app notifications, and social. Extend your reach beyond the venue walls.

Measurable Retail Impact

Attribute Varsity Campus sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.

How It Works

Launch your first sampling campaign in days, not months.

1

Target Varsity Campus Locations

Use geo-targeting and retailer data to identify which Varsity Campus locations have the highest concentration of your target shoppers.

2

Launch Your Campaign

We coordinate directly with Varsity Campus HQ and local teams. Products ship to your selected locations, and Varsity Campus staff execute the activation.

3

Measure Retail Impact

Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how Varsity Campus sampling drives revenue.

What Brands Are Saying

Real feedback from brands that have activated at Varsity Campus locations

The brand activation brought so much life to our facility during an otherwise quiet Tuesday afternoon. Parents hanging around with their kids, staff getting excited about new products—it created genuine community buzz. Plus, the venue fee helped offset our summer programming costs when we needed it most.

EA

Eastside Community Recreation Center

Brand Partner

Hosting a snack brand sampling event fit perfectly with our vibe and customer base. The sampling company was professional, the setup was minimal hassle, and our customers appreciated discovering a new product in a space they already love. We'd definitely do this again—it felt like a natural extension of what we do rather than a corporate intrusion.

VI

Vintage Vinyl Records & Café

Brand Partner

We partnered with a premium beverage brand for a weekend sampling event and were blown away by the turnout. Our regular customers brought friends, the energy was fantastic, and we ended up with three new wholesale opportunities from other local businesses who saw the activation. It's rare to find a platform that handles all the logistics so smoothly.

TH

The Grind Coffee Collective

Brand Partner

Frequently Asked Questions

How does pricing work?
You pay a flat cost per sample distributed. Pricing varies by venue type, geography, and campaign size. There are no hidden fees, no platform costs, and no long-term commitments required. We provide a detailed proposal before any campaign begins.
What kind of venues can I target?
Recess works with 10,000+ venues across dozens of categories including fitness studios, yoga studios, gyms, coworking spaces, salons, spas, hotels, and more. You can filter by venue type, location, audience demographics, and traffic volume to find the perfect match for your brand.
How do I track results and measure ROI?
Every campaign includes a real-time dashboard showing samples distributed, venue locations, photo recaps, and consumer feedback. After each campaign, you receive a detailed report with engagement metrics, geographic reach, and venue-level performance data to measure impact.
What is the minimum order for a campaign?
There is no strict minimum, but we recommend starting with at least 500 samples to generate meaningful data across multiple venues. Most brands start with a pilot in one or two markets and scale from there based on results.