Trusted by 500+ CPG Brands

Sample at The Original Farmers Market with Recess

Reach 103.3K++ festival-goers across 11 The Original Farmers Market locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.

Book a Demo
The Original Farmers Market product sampling
190.7K+
Samples at The Original Farmers Market
103.3K+
Consumer Reach
11
The Original Farmers Market Locations
100%+
Avg Engagement Rate

Trusted by Leading Brands

Liquid I.V.
Red Bull
Clif Bar
KIND
Kraft Heinz
Anheuser-Busch
La Croix
GT's Kombucha

Reach Consumers Where They Celebrate

The Original Farmers Market locations deliver engaged festival-goers in premium, brand-safe environments.

Audience

Reach festival-goers during . The Original Farmers Market's 103.3K++ festival-goers are —making them ideal for brands in .

Premium Brand Environment

The Original Farmers Market is a trusted destination for festival-goers. Your brand appears alongside a curated experience, not in a cluttered retail aisle.

Retailer Shopper Targeting

Target The Original Farmers Market locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with The Original Farmers Market locations most likely to drive sales at your target stores.

Turnkey at Scale

Activate 11 The Original Farmers Market locations with a single campaign. We handle fulfillment, coordination with The Original Farmers Market teams, and execution—you just approve and ship product.

Omnichannel Amplification

Every activation includes digital touchpoints through The Original Farmers Market's member communications—email, app notifications, and social. Extend your reach beyond the music festival walls.

Measurable Retail Impact

Attribute The Original Farmers Market sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.

How It Works

Launch your first sampling campaign in days, not months.

1

Target The Original Farmers Market Locations

Use geo-targeting and retailer data to identify which The Original Farmers Market locations have the highest concentration of your target shoppers.

2

Launch Your Campaign

We coordinate directly with The Original Farmers Market HQ and local teams. Products ship to your selected locations, and The Original Farmers Market staff execute the activation.

3

Measure Retail Impact

Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how The Original Farmers Market sampling drives revenue.

What Brands Are Saying

Real feedback from brands that have activated at The Original Farmers Market locations

Everyone loved the product and big fan of the different favor options. There were many customers who were all ready loyal customers of the brand.

NE

Nestle

Brand Partner

Working with this platform to host a premium beverage brand sampling at our festival was incredibly seamless. The activation brought incredible energy to our VIP area, and attendees were genuinely excited to discover the product—we even saw direct sales spike during the event weekend.

SU

Sunset Groove Music Festival

Brand Partner

Most Farmers Market customers who seemed to be very health conscious were very interested in knowing what all the ingredients are in the product.

GE

General Mills

Brand Partner

Frequently Asked Questions

How does pricing work?
You pay a flat cost per sample distributed. Pricing varies by venue type, geography, and campaign size. There are no hidden fees, no platform costs, and no long-term commitments required. We provide a detailed proposal before any campaign begins.
What kind of venues can I target?
Recess works with 10,000+ venues across dozens of categories including fitness studios, yoga studios, gyms, coworking spaces, salons, spas, hotels, and more. You can filter by venue type, location, audience demographics, and traffic volume to find the perfect match for your brand.
How do I track results and measure ROI?
Every campaign includes a real-time dashboard showing samples distributed, venue locations, photo recaps, and consumer feedback. After each campaign, you receive a detailed report with engagement metrics, geographic reach, and venue-level performance data to measure impact.
What is the minimum order for a campaign?
There is no strict minimum, but we recommend starting with at least 500 samples to generate meaningful data across multiple venues. Most brands start with a pilot in one or two markets and scale from there based on results.