Trusted by 500+ CPG Brands

Sample at The FIIT Co. with Recess

Reach 454++ members across 1 The FIIT Co. locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.

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The FIIT Co. product sampling
200+
Samples at The FIIT Co.
454+
Consumer Reach
1
The FIIT Co. Locations
36%+
Avg Engagement Rate

Trusted by Leading Brands

Liquid I.V.
Red Bull
Clif Bar
KIND
Kraft Heinz
Anheuser-Busch
La Croix
GT's Kombucha

Reach Consumers Where They Train

The FIIT Co. locations deliver engaged members in premium, brand-safe environments.

Audience

Reach members during . The FIIT Co.'s 454++ members are —making them ideal for brands in .

Premium Brand Environment

The FIIT Co. is a trusted destination for members. Your brand appears alongside a curated experience, not in a cluttered retail aisle.

Retailer Shopper Targeting

Target The FIIT Co. locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with The FIIT Co. locations most likely to drive sales at your target stores.

Turnkey at Scale

Activate 1 The FIIT Co. locations with a single campaign. We handle fulfillment, coordination with The FIIT Co. teams, and execution—you just approve and ship product.

Omnichannel Amplification

Every activation includes digital touchpoints through The FIIT Co.'s member communications—email, app notifications, and social. Extend your reach beyond the fitness studio walls.

Measurable Retail Impact

Attribute The FIIT Co. sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.

How It Works

Launch your first sampling campaign in days, not months.

1

Target The FIIT Co. Locations

Use geo-targeting and retailer data to identify which The FIIT Co. locations have the highest concentration of your target shoppers.

2

Launch Your Campaign

We coordinate directly with The FIIT Co. HQ and local teams. Products ship to your selected locations, and The FIIT Co. staff execute the activation.

3

Measure Retail Impact

Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how The FIIT Co. sampling drives revenue.

What Brands Are Saying

Real feedback from brands that have activated at The FIIT Co. locations

What impressed me most was how seamlessly The FIIT Co. coordinated everything—from logistics to timing during our peak class hours. We hosted a performance drink brand, and the sampling station became a real conversation piece. Members felt valued, the brand got quality exposure to an engaged audience, and we loved having an additional revenue stream with minimal effort on our end.

VE

Velocity Spin House

Brand Partner

We've done three activations now through The FIIT Co., and each one has brought genuine value to our members. The brands align well with our fitness audience, the sampling events generate buzz, and it's been a refreshing way to diversify our revenue without feeling pushy. Our members appreciate discovering new products they actually use.

CA

Catalyst Performance Labs

Brand Partner

The FIIT Co. made it incredibly easy to host a nutrition brand activation at our yoga studio. Our members were excited to sample products during class breaks, and the brand rep was professional and respectful of our space. It felt like a natural fit for our community, and we even got a small revenue share that helped offset studio costs.

LU

Luminous Flow Studio

Brand Partner

Frequently Asked Questions

How does pricing work?
You pay a flat cost per sample distributed. Pricing varies by venue type, geography, and campaign size. There are no hidden fees, no platform costs, and no long-term commitments required. We provide a detailed proposal before any campaign begins.
What kind of venues can I target?
Recess works with 10,000+ venues across dozens of categories including fitness studios, yoga studios, gyms, coworking spaces, salons, spas, hotels, and more. You can filter by venue type, location, audience demographics, and traffic volume to find the perfect match for your brand.
How do I track results and measure ROI?
Every campaign includes a real-time dashboard showing samples distributed, venue locations, photo recaps, and consumer feedback. After each campaign, you receive a detailed report with engagement metrics, geographic reach, and venue-level performance data to measure impact.
What is the minimum order for a campaign?
There is no strict minimum, but we recommend starting with at least 500 samples to generate meaningful data across multiple venues. Most brands start with a pilot in one or two markets and scale from there based on results.