Trusted by 500+ CPG Brands

Sample at Tanger Outlets with Recess

Reach 254.9K++ visitors across 40 Tanger Outlets locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.

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Tanger Outlets product sampling
2.1M+
Samples at Tanger Outlets
254.9K+
Consumer Reach
40
Tanger Outlets Locations
12%+
Avg Engagement Rate

Trusted by Leading Brands

Liquid I.V.
Red Bull
Clif Bar
KIND
Kraft Heinz
Anheuser-Busch
La Croix
GT's Kombucha

Reach Consumers Where They Celebrate

Tanger Outlets locations deliver engaged visitors in premium, brand-safe environments.

Audience

Reach visitors during . Tanger Outlets's 254.9K++ visitors are —making them ideal for brands in .

Premium Brand Environment

Tanger Outlets is a trusted destination for visitors. Your brand appears alongside a curated experience, not in a cluttered retail aisle.

Retailer Shopper Targeting

Target Tanger Outlets locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with Tanger Outlets locations most likely to drive sales at your target stores.

Turnkey at Scale

Activate 40 Tanger Outlets locations with a single campaign. We handle fulfillment, coordination with Tanger Outlets teams, and execution—you just approve and ship product.

Omnichannel Amplification

Every activation includes digital touchpoints through Tanger Outlets's member communications—email, app notifications, and social. Extend your reach beyond the holiday event walls.

Measurable Retail Impact

Attribute Tanger Outlets sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.

How It Works

Launch your first sampling campaign in days, not months.

1

Target Tanger Outlets Locations

Use geo-targeting and retailer data to identify which Tanger Outlets locations have the highest concentration of your target shoppers.

2

Launch Your Campaign

We coordinate directly with Tanger Outlets HQ and local teams. Products ship to your selected locations, and Tanger Outlets staff execute the activation.

3

Measure Retail Impact

Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how Tanger Outlets sampling drives revenue.

What Brands Are Saying

Real feedback from brands that have activated at Tanger Outlets locations

Tanger Outlets made it incredibly easy to coordinate a multi-brand sampling event at our location. The foot traffic was steady throughout the day, and we loved seeing how engaged shoppers were with the product demonstrations. It opened up new revenue opportunities for us and positioned our venue as a top destination for brand activations.

CE

Celebration Central Venue Management

Brand Partner

We partnered with Tanger Outlets to host a holiday sampling activation and the results exceeded our expectations. The foot traffic was incredible—we saw a 40% increase in visitor engagement during the event weekend, and our retail partners were thrilled with the brand exposure and direct customer interactions.

WI

Winter Wanderlust Events Co.

Brand Partner

What a fantastic experience working with Tanger Outlets on a seasonal product sampling campaign. Not only did we strengthen our relationship with premium brands, but our customers genuinely appreciated discovering new products in a curated shopping environment. The activation helped us build a loyal community around holiday shopping.

FE

Festive Haven Holiday Market

Brand Partner

Frequently Asked Questions

How does pricing work?
You pay a flat cost per sample distributed. Pricing varies by venue type, geography, and campaign size. There are no hidden fees, no platform costs, and no long-term commitments required. We provide a detailed proposal before any campaign begins.
What kind of venues can I target?
Recess works with 10,000+ venues across dozens of categories including fitness studios, yoga studios, gyms, coworking spaces, salons, spas, hotels, and more. You can filter by venue type, location, audience demographics, and traffic volume to find the perfect match for your brand.
How do I track results and measure ROI?
Every campaign includes a real-time dashboard showing samples distributed, venue locations, photo recaps, and consumer feedback. After each campaign, you receive a detailed report with engagement metrics, geographic reach, and venue-level performance data to measure impact.
What is the minimum order for a campaign?
There is no strict minimum, but we recommend starting with at least 500 samples to generate meaningful data across multiple venues. Most brands start with a pilot in one or two markets and scale from there based on results.