Reach 4.3K++ runners across 1 RaceFox locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.
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See how brands are reaching consumers at RaceFox locations.
RaceFox locations deliver engaged runners in premium, brand-safe environments.
Reach runners during . RaceFox's 4.3K++ runners are —making them ideal for brands in .
RaceFox is a trusted destination for runners. Your brand appears alongside a curated experience, not in a cluttered retail aisle.
Target RaceFox locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with RaceFox locations most likely to drive sales at your target stores.
Activate 1 RaceFox locations with a single campaign. We handle fulfillment, coordination with RaceFox teams, and execution—you just approve and ship product.
Every activation includes digital touchpoints through RaceFox's member communications—email, app notifications, and social. Extend your reach beyond the 5K run walls.
Attribute RaceFox sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.
Launch your first sampling campaign in days, not months.
Use geo-targeting and retailer data to identify which RaceFox locations have the highest concentration of your target shoppers.
We coordinate directly with RaceFox HQ and local teams. Products ship to your selected locations, and RaceFox staff execute the activation.
Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how RaceFox sampling drives revenue.
Real feedback from brands that have activated at RaceFox locations
Working with RaceFox to host energy drink sampling at our weekly 5K events was fantastic. Our runners were genuinely excited to try new products, and the brand representatives were professional and engaging. We even negotiated a small sponsorship fee that helped offset our event costs.
RaceFox made it incredibly easy to connect with quality brands looking to sample at our 5K races. The logistics were seamless, our runners appreciated the authentic products being promoted, and having multiple activations actually enhanced the race experience rather than feeling like a cash grab. We're already booking activations for next season.
The activation we hosted for a sports nutrition brand was one of the best decisions we made for community engagement. Participants loved getting free samples, and we saw a 40% increase in post-race lingering time as people actually stayed to chat and try products. It created a festival atmosphere that made the whole event feel bigger.