Trusted by 500+ CPG Brands

Sample at Mercury Events with Recess

Reach 195.3K++ runners across 44 Mercury Events locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.

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Why Brands Choose Mercury Events

Reach Consumers Where They Run

Mercury Events locations deliver engaged runners in premium, brand-safe environments.

Audience

Reach runners during . Mercury Events's 195.3K++ runners are —making them ideal for brands in .

Premium Brand Environment

Mercury Events is a trusted destination for runners. Your brand appears alongside a curated experience, not in a cluttered retail aisle.

Retailer Shopper Targeting

Target Mercury Events locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with Mercury Events locations most likely to drive sales at your target stores.

Turnkey at Scale

Activate 44 Mercury Events locations with a single campaign. We handle fulfillment, coordination with Mercury Events teams, and execution—you just approve and ship product.

Omnichannel Amplification

Every activation includes digital touchpoints through Mercury Events's member communications—email, app notifications, and social. Extend your reach beyond the 5K run walls.

Measurable Retail Impact

Attribute Mercury Events sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.

Simple Process

How It Works

Launch your first sampling campaign in days, not months.

Target Mercury Events Locations

Use geo-targeting and retailer data to identify which Mercury Events locations have the highest concentration of your target shoppers.

Launch Your Campaign

We coordinate directly with Mercury Events HQ and local teams. Products ship to your selected locations, and Mercury Events staff execute the activation.

Measure Retail Impact

Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how Mercury Events sampling drives revenue.

Success Stories

What Brands Are Saying

Real feedback from brands that have activated at Mercury Events locations

People were excited to try it, very few had heard of the product before. Some people declined the offer so a few people were given an extra sample to make sure none of them went to waste.

Glanbia Performance Nutrition

Brand Partner

Got Questions?

Frequently Asked Questions

How does pricing work?

You pay a flat cost per sample distributed. Pricing varies by venue type, geography, and campaign size. There are no hidden fees, no platform costs, and no long-term commitments required. We provide a detailed proposal before any campaign begins.

What kind of venues can I target?

Recess works with 10,000+ venues across dozens of categories including fitness studios, yoga studios, gyms, coworking spaces, salons, spas, hotels, and more. You can filter by venue type, location, audience demographics, and traffic volume to find the perfect match for your brand.

How do I track results and measure ROI?

Every campaign includes a real-time dashboard showing samples distributed, venue locations, photo recaps, and consumer feedback. After each campaign, you receive a detailed report with engagement metrics, geographic reach, and venue-level performance data to measure impact.

What is the minimum order for a campaign?

There is no strict minimum, but we recommend starting with at least 500 samples to generate meaningful data across multiple venues. Most brands start with a pilot in one or two markets and scale from there based on results.