Reach 13.8K++ athletes across 3 Kodiak Ultra Marathons locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.
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See how brands are reaching consumers at Kodiak Ultra Marathons locations.
Kodiak Ultra Marathons locations deliver engaged athletes in premium, brand-safe environments.
Reach athletes during . Kodiak Ultra Marathons's 13.8K++ athletes are —making them ideal for brands in .
Kodiak Ultra Marathons is a trusted destination for athletes. Your brand appears alongside a curated experience, not in a cluttered retail aisle.
Target Kodiak Ultra Marathons locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with Kodiak Ultra Marathons locations most likely to drive sales at your target stores.
Activate 3 Kodiak Ultra Marathons locations with a single campaign. We handle fulfillment, coordination with Kodiak Ultra Marathons teams, and execution—you just approve and ship product.
Every activation includes digital touchpoints through Kodiak Ultra Marathons's member communications—email, app notifications, and social. Extend your reach beyond the endurance race walls.
Attribute Kodiak Ultra Marathons sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.
Launch your first sampling campaign in days, not months.
Use geo-targeting and retailer data to identify which Kodiak Ultra Marathons locations have the highest concentration of your target shoppers.
We coordinate directly with Kodiak Ultra Marathons HQ and local teams. Products ship to your selected locations, and Kodiak Ultra Marathons staff execute the activation.
Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how Kodiak Ultra Marathons sampling drives revenue.
Real feedback from brands that have activated at Kodiak Ultra Marathons locations
We partnered with a sports nutrition brand for sampling at our 100-mile trail race, and it was honestly one of the best decisions we made that season. Runners were thrilled to test products during the event, and the brand's team was professional and genuinely invested in our community. We've already booked them for next year's race.
The activation brought in a recovery supplement company that aligned perfectly with our ultra marathon audience. What impressed me most was how engaged our runners were—they spent real time at the sampling booth, asked genuine questions, and we saw 40+ product purchases directly from the event. It created a win-win that felt authentic to our community.
Hosting a hydration brand activation at our multi-day event helped us generate unexpected revenue and took pressure off our volunteers. The brand samples were high-quality and relevant to our participants, which meant less skepticism than we anticipated. Plus, the activation fee helped offset our permit costs, so we're definitely doing this again.