Trusted by Leading Brands
Reach 0++ audience across 1474 Follett locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.
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See how brands are reaching consumers at Follett locations.
Follett locations deliver engaged audience in premium, brand-safe environments.
Reach audience during . Follett's 0++ audience are —making them ideal for brands in .
Follett is a trusted destination for audience. Your brand appears alongside a curated experience, not in a cluttered retail aisle.
Target Follett locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with Follett locations most likely to drive sales at your target stores.
Activate 1474 Follett locations with a single campaign. We handle fulfillment, coordination with Follett teams, and execution—you just approve and ship product.
Every activation includes digital touchpoints through Follett's member communications—email, app notifications, and social. Extend your reach beyond the venue walls.
Attribute Follett sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.
Launch your first sampling campaign in days, not months.
Use geo-targeting and retailer data to identify which Follett locations have the highest concentration of your target shoppers.
We coordinate directly with Follett HQ and local teams. Products ship to your selected locations, and Follett staff execute the activation.
Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how Follett sampling drives revenue.
Real feedback from brands that have activated at Follett locations
This was honestly one of the best decisions we made for our venue this year. The sampling event drew families who hadn't visited us in months, and the brand's engagement team was professional and respectful of our space. We picked up about 15 new league members directly from that night, which has added consistent revenue to our bottom line.
The activation brought such great energy to our market on Saturday mornings. The brand team was professional, the samples aligned perfectly with our health-conscious customer base, and we actually saw several vendors mention increased sales that day. Follett made the entire coordination process seamless from start to finish.
Hosting a wellness brand activation here created an amazing community moment—our members felt valued and excited about the sampling experience. Beyond the positive vibe, it opened up a new revenue stream we hadn't considered before. Follett handled all the logistics, so we could focus on what we do best: teaching classes.