Reach 30.2K++ runners across 7 FMP Productions locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.
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See how brands are reaching consumers at FMP Productions locations.
FMP Productions locations deliver engaged runners in premium, brand-safe environments.
Reach runners during . FMP Productions's 30.2K++ runners are —making them ideal for brands in .
FMP Productions is a trusted destination for runners. Your brand appears alongside a curated experience, not in a cluttered retail aisle.
Target FMP Productions locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with FMP Productions locations most likely to drive sales at your target stores.
Activate 7 FMP Productions locations with a single campaign. We handle fulfillment, coordination with FMP Productions teams, and execution—you just approve and ship product.
Every activation includes digital touchpoints through FMP Productions's member communications—email, app notifications, and social. Extend your reach beyond the 5K run walls.
Attribute FMP Productions sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.
Launch your first sampling campaign in days, not months.
Use geo-targeting and retailer data to identify which FMP Productions locations have the highest concentration of your target shoppers.
We coordinate directly with FMP Productions HQ and local teams. Products ship to your selected locations, and FMP Productions staff execute the activation.
Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how FMP Productions sampling drives revenue.
Real feedback from brands that have activated at FMP Productions locations
What impressed me most was how professional the activation team was and how well they engaged with our participants. Our members appreciated the free samples, and the brand rep answered all their questions thoughtfully. It felt like a natural fit for our community rather than a hard sell, which is exactly what we wanted.
FMP Productions made it incredibly easy to host our first brand activation at the race expo. The energy was fantastic—runners were genuinely interested in sampling the sports nutrition products, and we ended up with a sponsorship deal that helped offset our event costs. Would definitely work with them again.
We've hosted several activations now, and FMP Productions consistently delivers excellent logistics and brand partners who genuinely care about our runners' experience. The sampling booths were staffed with knowledgeable people, our post-event feedback was overwhelmingly positive, and the partnerships have become a reliable revenue stream for our nonprofit.