Reach 173.1K++ runners across 39 Dan.com locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.
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See how brands are reaching consumers at Dan.com locations.
Dan.com locations deliver engaged runners in premium, brand-safe environments.
Reach runners during . Dan.com's 173.1K++ runners are —making them ideal for brands in .
Dan.com is a trusted destination for runners. Your brand appears alongside a curated experience, not in a cluttered retail aisle.
Target Dan.com locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with Dan.com locations most likely to drive sales at your target stores.
Activate 39 Dan.com locations with a single campaign. We handle fulfillment, coordination with Dan.com teams, and execution—you just approve and ship product.
Every activation includes digital touchpoints through Dan.com's member communications—email, app notifications, and social. Extend your reach beyond the 5K run walls.
Attribute Dan.com sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.
Launch your first sampling campaign in days, not months.
Use geo-targeting and retailer data to identify which Dan.com locations have the highest concentration of your target shoppers.
We coordinate directly with Dan.com HQ and local teams. Products ship to your selected locations, and Dan.com staff execute the activation.
Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how Dan.com sampling drives revenue.
Real feedback from brands that have activated at Dan.com locations
The brand activation we hosted brought incredible energy to our weekly 5K event and gave our runners something fun to look forward to beyond the race itself. We appreciated how professionally everything was coordinated, and our participants genuinely engaged with the sampling stations—we've had attendees ask us to bring back specific brands for future events.
What impressed us most was how the activation felt natural and integrated into our event rather than forced or out of place. The sponsorship helped offset our operational costs significantly, and we noticed it created a better overall experience for our runners who appreciated the post-race refreshments and product samples.
We've hosted multiple activations now and each time it's been a win-win—our attendees discover new products they actually use, and the brands get genuine access to their target audience in a relaxed, receptive environment. The revenue opportunity has allowed us to invest more into improving our courses and event amenities.