Trusted by 500+ CPG Brands

Sample at CBF Productions with Recess

Reach 48.2K++ festival-goers across 5 CBF Productions locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.

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CBF Productions product sampling
0+
Samples at CBF Productions
48.2K+
Consumer Reach
5
CBF Productions Locations
14%+
Avg Engagement Rate

Trusted by Leading Brands

Liquid I.V.
Red Bull
Clif Bar
KIND
Kraft Heinz
Anheuser-Busch
La Croix
GT's Kombucha

Reach Consumers Where They Celebrate

CBF Productions locations deliver engaged festival-goers in premium, brand-safe environments.

Audience

Reach festival-goers during . CBF Productions's 48.2K++ festival-goers are —making them ideal for brands in .

Premium Brand Environment

CBF Productions is a trusted destination for festival-goers. Your brand appears alongside a curated experience, not in a cluttered retail aisle.

Retailer Shopper Targeting

Target CBF Productions locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with CBF Productions locations most likely to drive sales at your target stores.

Turnkey at Scale

Activate 5 CBF Productions locations with a single campaign. We handle fulfillment, coordination with CBF Productions teams, and execution—you just approve and ship product.

Omnichannel Amplification

Every activation includes digital touchpoints through CBF Productions's member communications—email, app notifications, and social. Extend your reach beyond the music festival walls.

Measurable Retail Impact

Attribute CBF Productions sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.

How It Works

Launch your first sampling campaign in days, not months.

1

Target CBF Productions Locations

Use geo-targeting and retailer data to identify which CBF Productions locations have the highest concentration of your target shoppers.

2

Launch Your Campaign

We coordinate directly with CBF Productions HQ and local teams. Products ship to your selected locations, and CBF Productions staff execute the activation.

3

Measure Retail Impact

Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how CBF Productions sampling drives revenue.

What Brands Are Saying

Real feedback from brands that have activated at CBF Productions locations

CBF Productions made the entire activation process seamless from start to finish. We hosted three different brands last season, and each one drove substantial engagement with our community. The professional team handled logistics so we could focus on the experience, and honestly, the new revenue stream from hosting has helped us expand our fall programming.

RU

Rustic Root Farm Festival

Brand Partner

CBF Productions really understood our venue's vibe and connected us with brands that aligned perfectly with our audience. The activation was seamless to execute, and we saw a noticeable uptick in repeat visits from customers who wanted to try the sampled products at our other food stalls.

RI

Riverside Artisan Food Hall

Brand Partner

Working with CBF Productions made our summer festival so much more dynamic. The brand activation they coordinated brought in crowds during our typically slower midweek evenings, and our vendor partners were thrilled with the increased customer engagement and sampling opportunities.

HA

Harvest Moon Night Market

Brand Partner

Frequently Asked Questions

How does pricing work?
You pay a flat cost per sample distributed. Pricing varies by venue type, geography, and campaign size. There are no hidden fees, no platform costs, and no long-term commitments required. We provide a detailed proposal before any campaign begins.
What kind of venues can I target?
Recess works with 10,000+ venues across dozens of categories including fitness studios, yoga studios, gyms, coworking spaces, salons, spas, hotels, and more. You can filter by venue type, location, audience demographics, and traffic volume to find the perfect match for your brand.
How do I track results and measure ROI?
Every campaign includes a real-time dashboard showing samples distributed, venue locations, photo recaps, and consumer feedback. After each campaign, you receive a detailed report with engagement metrics, geographic reach, and venue-level performance data to measure impact.
What is the minimum order for a campaign?
There is no strict minimum, but we recommend starting with at least 500 samples to generate meaningful data across multiple venues. Most brands start with a pilot in one or two markets and scale from there based on results.