Trusted by 500+ CPG Brands

Sample at Bouldering Project with Recess

Reach 12.7K++ members across 28 Bouldering Project locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.

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Bouldering Project product sampling
31.0K+
Samples at Bouldering Project
12.7K+
Consumer Reach
28
Bouldering Project Locations
36%+
Avg Engagement Rate

Trusted by Leading Brands

Liquid I.V.
Red Bull
Clif Bar
KIND
Kraft Heinz
Anheuser-Busch
La Croix
GT's Kombucha

Reach Consumers Where They Train

Bouldering Project locations deliver engaged members in premium, brand-safe environments.

Audience

Reach members during . Bouldering Project's 12.7K++ members are —making them ideal for brands in .

Premium Brand Environment

Bouldering Project is a trusted destination for members. Your brand appears alongside a curated experience, not in a cluttered retail aisle.

Retailer Shopper Targeting

Target Bouldering Project locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with Bouldering Project locations most likely to drive sales at your target stores.

Turnkey at Scale

Activate 28 Bouldering Project locations with a single campaign. We handle fulfillment, coordination with Bouldering Project teams, and execution—you just approve and ship product.

Omnichannel Amplification

Every activation includes digital touchpoints through Bouldering Project's member communications—email, app notifications, and social. Extend your reach beyond the fitness studio walls.

Measurable Retail Impact

Attribute Bouldering Project sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.

How It Works

Launch your first sampling campaign in days, not months.

1

Target Bouldering Project Locations

Use geo-targeting and retailer data to identify which Bouldering Project locations have the highest concentration of your target shoppers.

2

Launch Your Campaign

We coordinate directly with Bouldering Project HQ and local teams. Products ship to your selected locations, and Bouldering Project staff execute the activation.

3

Measure Retail Impact

Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how Bouldering Project sampling drives revenue.

What Brands Are Saying

Real feedback from brands that have activated at Bouldering Project locations

The activation platform made it incredibly easy to coordinate with brands interested in sampling at our gym. We saw a noticeable spike in member engagement during the event, and it was great exposure for our studio without any extra effort on our part. The brand rep was professional and our climbers genuinely appreciated getting to try new gear before committing to a purchase.

VE

Vertical Edge Climbing Collective

Brand Partner

What impressed me most was how seamless the whole process was—from booking to execution. The activation brought in solid foot traffic on a typically slower afternoon, and our members left excited about the products they tried. It's a win-win because we strengthen community relationships while brands get genuine feedback from real climbers.

ST

Stone Valley Indoor Gym

Brand Partner

We've hosted a couple of activations now and each one has brought in new faces to our gym. The sampling events give our regular members a reason to stay longer and invite friends, which naturally leads to more conversations about membership. Plus, the brands we've partnered with actually align with what our community cares about, so it never feels forced or out of place.

GR

Granite Peak Boulder Hall

Brand Partner

Frequently Asked Questions

How does pricing work?
You pay a flat cost per sample distributed. Pricing varies by venue type, geography, and campaign size. There are no hidden fees, no platform costs, and no long-term commitments required. We provide a detailed proposal before any campaign begins.
What kind of venues can I target?
Recess works with 10,000+ venues across dozens of categories including fitness studios, yoga studios, gyms, coworking spaces, salons, spas, hotels, and more. You can filter by venue type, location, audience demographics, and traffic volume to find the perfect match for your brand.
How do I track results and measure ROI?
Every campaign includes a real-time dashboard showing samples distributed, venue locations, photo recaps, and consumer feedback. After each campaign, you receive a detailed report with engagement metrics, geographic reach, and venue-level performance data to measure impact.
What is the minimum order for a campaign?
There is no strict minimum, but we recommend starting with at least 500 samples to generate meaningful data across multiple venues. Most brands start with a pilot in one or two markets and scale from there based on results.