Reach 112.4K++ young athletes across 34 Base Sports Group locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.
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See how brands are reaching consumers at Base Sports Group locations.
Base Sports Group locations deliver engaged young athletes in premium, brand-safe environments.
Reach young athletes during . Base Sports Group's 112.4K++ young athletes are —making them ideal for brands in .
Base Sports Group is a trusted destination for young athletes. Your brand appears alongside a curated experience, not in a cluttered retail aisle.
Target Base Sports Group locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with Base Sports Group locations most likely to drive sales at your target stores.
Activate 34 Base Sports Group locations with a single campaign. We handle fulfillment, coordination with Base Sports Group teams, and execution—you just approve and ship product.
Every activation includes digital touchpoints through Base Sports Group's member communications—email, app notifications, and social. Extend your reach beyond the youth sports league walls.
Attribute Base Sports Group sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.
Launch your first sampling campaign in days, not months.
Use geo-targeting and retailer data to identify which Base Sports Group locations have the highest concentration of your target shoppers.
We coordinate directly with Base Sports Group HQ and local teams. Products ship to your selected locations, and Base Sports Group staff execute the activation.
Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how Base Sports Group sampling drives revenue.
Real feedback from brands that have activated at Base Sports Group locations
Hosting a hydration beverage sampling during our spring tournament was one of the best decisions we made this season. Our players and parents were engaged the entire time, and we made solid revenue from the activation that went straight back into our scholarship fund. It felt like a win-win where everyone benefited.
A few athletes recognized the product and said it’s their favorite. Most people were asking what it was, and it’s definitely a hit with out-of-state teams who are saving it as a snack for later at their hotels. Spoke to a gentleman that mentioned he knows the owner of Goodles and even took a photo of our table to share with them.
We partnered with a sports nutrition brand for a sampling event at our facility and it was fantastic. The activation brought in families who weren't normally at our venue, and we were able to sign up 12 new youth members directly from the event. The brand team was professional and our kids genuinely loved trying the products.