Trusted by 500+ CPG Brands

Sample at Barry's with Recess

Reach 2.3K++ members across 5 Barry's locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.

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Barry's product sampling
1+
Samples at Barry's
2.3K+
Consumer Reach
5
Barry's Locations
36%+
Avg Engagement Rate

Trusted by Leading Brands

Liquid I.V.
Red Bull
Clif Bar
KIND
Kraft Heinz
Anheuser-Busch
La Croix
GT's Kombucha

Reach Consumers Where They Train

Barry's locations deliver engaged members in premium, brand-safe environments.

Audience

Reach members during . Barry's's 2.3K++ members are —making them ideal for brands in .

Premium Brand Environment

Barry's is a trusted destination for members. Your brand appears alongside a curated experience, not in a cluttered retail aisle.

Retailer Shopper Targeting

Target Barry's locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with Barry's locations most likely to drive sales at your target stores.

Turnkey at Scale

Activate 5 Barry's locations with a single campaign. We handle fulfillment, coordination with Barry's teams, and execution—you just approve and ship product.

Omnichannel Amplification

Every activation includes digital touchpoints through Barry's's member communications—email, app notifications, and social. Extend your reach beyond the fitness studio walls.

Measurable Retail Impact

Attribute Barry's sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.

How It Works

Launch your first sampling campaign in days, not months.

1

Target Barry's Locations

Use geo-targeting and retailer data to identify which Barry's locations have the highest concentration of your target shoppers.

2

Launch Your Campaign

We coordinate directly with Barry's HQ and local teams. Products ship to your selected locations, and Barry's staff execute the activation.

3

Measure Retail Impact

Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how Barry's sampling drives revenue.

What Brands Are Saying

Real feedback from brands that have activated at Barry's locations

We hosted an activewear brand pop-up last month and it was one of the most seamless brand experiences we've had. Our members got exclusive discounts, the brand gained real engagement with fitness-focused consumers, and we made a nice revenue share on top of everything. Honestly, it strengthened our relationship with our community too.

LU

Lumina Movement Studio

Brand Partner

The activation brought in a solid crowd and gave us a chance to showcase our studio to people who might not have visited otherwise. The sampling event was well-organized, and we loved that it aligned with our brand values. It's a win-win when brands choose venues that genuinely fit their target audience.

VE

Velocity Boutique Fitness

Brand Partner

We partnered with a major sports nutrition brand for a weekend sampling event, and it was fantastic. Our members appreciated having access to new products to try, and the brand rep was professional and engaged with our community. It felt natural, not forced, and we've already had inquiries about hosting more activations.

IG

Ignite Training Lab

Brand Partner

Frequently Asked Questions

How does pricing work?
You pay a flat cost per sample distributed. Pricing varies by venue type, geography, and campaign size. There are no hidden fees, no platform costs, and no long-term commitments required. We provide a detailed proposal before any campaign begins.
What kind of venues can I target?
Recess works with 10,000+ venues across dozens of categories including fitness studios, yoga studios, gyms, coworking spaces, salons, spas, hotels, and more. You can filter by venue type, location, audience demographics, and traffic volume to find the perfect match for your brand.
How do I track results and measure ROI?
Every campaign includes a real-time dashboard showing samples distributed, venue locations, photo recaps, and consumer feedback. After each campaign, you receive a detailed report with engagement metrics, geographic reach, and venue-level performance data to measure impact.
What is the minimum order for a campaign?
There is no strict minimum, but we recommend starting with at least 500 samples to generate meaningful data across multiple venues. Most brands start with a pilot in one or two markets and scale from there based on results.