Reach 392.0K++ runners across 91 All Community Events locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.
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See how brands are reaching consumers at All Community Events locations.
All Community Events locations deliver engaged runners in premium, brand-safe environments.
Reach runners during . All Community Events's 392.0K++ runners are —making them ideal for brands in .
All Community Events is a trusted destination for runners. Your brand appears alongside a curated experience, not in a cluttered retail aisle.
Target All Community Events locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers. We use retailer data to match your brand with All Community Events locations most likely to drive sales at your target stores.
Activate 91 All Community Events locations with a single campaign. We handle fulfillment, coordination with All Community Events teams, and execution—you just approve and ship product.
Every activation includes digital touchpoints through All Community Events's member communications—email, app notifications, and social. Extend your reach beyond the 5K run walls.
Attribute All Community Events sampling directly to retail sales. Our reporting connects each activation to purchase behavior at your priority retailers.
Launch your first sampling campaign in days, not months.
Use geo-targeting and retailer data to identify which All Community Events locations have the highest concentration of your target shoppers.
We coordinate directly with All Community Events HQ and local teams. Products ship to your selected locations, and All Community Events staff execute the activation.
Track brand awareness, purchase intent, and sales lift at your priority retailers. See exactly how All Community Events sampling drives revenue.
Real feedback from brands that have activated at All Community Events locations
We partnered with a major sports nutrition brand for our annual 5K fundraiser, and it was the smoothest activation we've ever hosted. The sampling booth was perfectly integrated into our post-race festival area, and participants loved the interactive experience. We ended up making an extra $3,000 in venue fees while our runners got to discover products they actually wanted to buy.
Using this platform to connect with brands was incredibly easy, and the activation brought in an entirely new crowd to our regular 5K series. Not only did we generate sponsorship revenue, but the quality of engagement was impressive—people were genuinely interested in the products and we saw real conversations happening between the brand team and our participants.
What impressed us most was how seamlessly the brand activation integrated into our race day without disrupting the experience. The sampling stations attracted participants before and after the run, and it actually enhanced our community vibe. Plus, the revenue share was fair and helped us offset event costs while our runners got access to products they actually care about.